The International Congress of White Architecture [CIAB], promoted by the Cátedra Blanca Valencia, celebrates its tenth anniversary at the Polytechnic University of Valencia with speakers from France, Spain, Holland and Argentina.


Visual Identity


Inheriting the typography of the digital ecosystem of the Cátedra Blanca València and relying on the simplification of forms, we generated an identity capable of adjusting to all the formats necessary for the communication of the congress. Giving prominence to photography and relying on black, white and yellow, we start from a perfect square that we will modulate in different scenarios to meet the needs.