ICAG

Hosted by the School of Architecture of the Polytechnic University of Valencia, the VI International Congress on Architecture and Gender (ICAG 2023) was held last October 2023.

SCOPE

Visual Identity
Web Design
Communication

APPROACH

Representing the diverse university community is always a challenge we like to face. For ICAG 2023, we opted for a sober image that focused on the message. A sober color palette and typography but with a touch of freshness, designed for digital communications but also to work well in print.
With the website, we focused on content. Based on the identity, we created a flat design in which typography, color and hierarchy of information are the secondary actors that allow the content to be the protagonist.

Photographs: Carlos Gómez